I designed the logotype for the University of Notre Dame’s Pamoja Initiative (pamoja.nd.edu), a vibrant cross-disciplinary space for Notre Dame to deepen its engagement with the African continent through collabroative research, teaching, innovation, and policy outreach.

Pamoja draws together diverse expertise, experiences, voices, and strengths across and between the Notre Dame community and the African continent. The Pamoja Initiative is proudly supported by the Kellogg Institute for International Studies, the Pulte Institute for Global Development, and Notre Dame International. 

The name of the initiative derives from the Kiswahili word for “together.” I sought to capture the Initiative’s related emphasis on community and partnership by incorporating an image of two people holding hands into the “M” of the logotype.

As the Initiative is affiliated with the University of Notre Dame, I adhered to the University’s brand identity by employing ND Blue (#0c2340), ND Metallic Gold (#ae9142), and Green (#0a843d) in the Pamoja logotype.